Hi team,
Maple Pecan 12ct is going dark in a growing set of previously productive Walmart stores.
MagneticML detected an emerging availability breakdown for Maple Pecan 12ct at Walmart. The SKU has gone to zero sales in a growing number of previously healthy doors while category demand and adjacent CoreFuel SKUs remain stable.
Affected Stores
286
Prior Walmart Volume Affected
23%
Revenue at Risk (4 Weeks)
$124K
Signals detected
- 286 Walmart stores recorded 2 consecutive weeks of zero sales after averaging 8.4 units/store/week over the prior 8 weeks.
- Affected stores represented 23% of the SKU’s prior Walmart volume.
- Protein bar category sales in affected stores are up 1.1% versus the trailing 4-week baseline, while other CoreFuel SKUs are up 0.6%.
- 64% of affected stores are concentrated in Southeast and South Central distribution clusters, suggesting a localized supply or execution issue.
Why this matters
- If unresolved, the current pattern represents an estimated $124K in lost sales over the next 4 weeks.
- The longer the void persists, the greater the substitution risk into competing brands.
AI interpretation
The sales pattern is consistent with a hidden availability failure, not a demand slowdown. Immediate investigation of replenishment, item status, and retailer execution is recommended.
Recommended actions
- Escalate the Walmart issue by region and review replenishment and item setup in affected clusters.
- Prioritize store recovery in Southeast and South Central doors.
- Monitor adjacent CoreFuel SKUs for substitution effects over the next 2 weeks.
- Protect ecommerce inventory in case demand shifts online.